We are so excited to have you join our Muskoka Bear Wear community and can’t wait to see the content you create in your new MBW gear!


Welcome to the MBW Muskoka Crew! Since 2003, we’ve been bringing comfortable, Ontario made clothing to our Muskoka community. From stitch to store, our quality, Canadian made pieces are designed to keep you and your family cozy through every season as you adventure outdoors, hang out at the cottage and enjoy quality time with your loved ones!

Muskoka Bear Wear is now the largest original clothing brand in Central Ontario, with locations in Bala, Bracebridge, Gravenhurst, Huntsville & Port Carling. Currently during the pandemic, we are operating solely online with curb side pickup at our Online Order Processing Facility in Bracebridge! We uphold the highest level of quality standards and customer service through social media, through email and over the phone to ensure our customers find exactly what they are looking for and have their questions answered!

We love everything about Muskoka & are extremely proud to represent the area with our quality, Canadian made brand. We are so excited to have you join our Muskoka Bear Wear community!


We can’t wait to see your photos in Muskoka Bear Wear! Our Canadian Made gear is designed in a variety of colours that pair well together. Our Quarter Zips and Hoodies can pair with our neutral Paw Pants and Camp Pants for lounging outdoors or our Comfy Cottage Pants and Circle Paw Cozy Pants for those weekends at the cottage! Our cozy items come in a variety of colours and are also often worn with jeans, leggings and other everyday staples.

Post Ideas

  • What activities do you do in your Muskoka Bear Wear?
  • What does a weekend look like for you?
  • What’s your favourite way to relax in MBW?
  • Adventuring outdoors in your Muskoka Bear Wear this week? Snap a photo outdoors!
  • Sharing a story featuring our MBW gear? Don’t forget to tag @MuskokaBearWear and check out our story stickers on Instagram by searching “Muskoka Bear Wear or “MBW”!
  • Be you and natural to authentically show how you wear your Muskoka Bear Wear!

Today may be the 31st of Women's History Month but we are celebrating all the women in our MBW community always! ##GetThereTogether

♬ The Greatest (feat. Kendrick Lamar) - Sia

 Tips for Submitting Photos & Videos

We can’t wait to feature your photos & videos in Muskoka Bear Wear! Here are some of our tips and tricks when submitting content to be reposted:

  • Try to photograph/take videos in bright natural light so we can see you!
  • Capture your life in Muskoka Bear Wear authentically – be you! 
  • Avoid using harsh filters on your photos
  • Avoid featuring other large logos in the photo (and do not include competiting brands in the post or throughout the duration of a campaign).
  • Don’t forget to tag @MuskokaBearWear and use #MuskokaBearWear